The Legacy, Hove
Premium serviced apartments in the heart of vibrant Hove
Project Overview
The Legacy represents a premium serviced apartment development in the sought-after Hove area. Located close to Brighton's vibrant seafront and excellent transport links, this property delivered consistent returns through a combination of strategic location and high-quality accommodation.
Through careful property selection, professional refurbishment, and expert management, we created a serviced apartment offering that appealed to both business and leisure travelers, generating £23,000 in monthly revenue with 15 premium units.
Key Performance Metrics
Our Strategy
Location Selection
Hove offers the perfect balance of coastal charm and urban connectivity, with excellent demand from both business travelers visiting Brighton and leisure guests seeking a premium seaside experience.
Quality Standards
High-specification interiors and professional management ensured we maintained premium nightly rates while achieving strong occupancy throughout the year, even in the seasonal coastal market.
Mixed Guest Profile
By targeting both corporate relocations and extended leisure stays, The Legacy achieved balanced occupancy - corporate guests during weekdays, leisure travelers on weekends and holiday periods.
Digital Marketing
Strong online presence across booking platforms and direct marketing ensured consistent bookings. My digital marketing expertise was essential for competing in the coastal SA market.
Property Gallery
Key Learnings
Coastal Market Dynamics: Seasonal demand patterns require flexible pricing and marketing strategies to maintain occupancy year-round
Digital Marketing Importance: Non-London SA markets require strong digital presence to attract guests beyond local demand
Guest Mix Balance: Targeting multiple guest segments (corporate, leisure, extended stays) provides revenue stability across seasons
Interested in Coastal Serviced Apartments?
Discover how we can help you achieve similar returns with professional sourcing and management in Brighton, Hove, and the South Coast.